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Distribute now your music in Africa for free with Boomplay and MusicDiffusion

 

As a MusicDiffusion member, you can now distribute your music to our new partner Boomplay, the new leading streaming platform in Africa!

 
After being the first and only 360° platform for musicians permitting to distribute its music to Asia market, but also Russia and India market, MusicDiffusion also permits now also to reach the African market with Boomplay. The African music industry has been growing rapidly in the last ten years. It’s even got the fastest growing music market after Latin America. It’s not only African music that’s gaining global popularity, but African people are getting more and more access to the global music market as well.

In this article, you will learn more about the development of the music industry in Africa and why it’s important to distribute your music and artists to Boomplay through MusicDiffusion if you want your music to get into the African music market.

 

 

Why and how the music market in Africa is growing profusely

 
The digital economy of Africa is rapidly growing, due to the fact that more than 30% of all Africans have access to smartphones now. Even though the data costs are still very high compared to other continents, the connectivity is improving and these costs are slowly reducing.

Africa’s biggest streaming and downloading service, Boomplay, said that 70% of its streams is based on music from Africa, instead of music from other continents. It’s no surprise when you look at the globally rising popularity of Afrobeat, Dancehall and some Nigerian musicians, like Wizkid.

Chartmetric found out that 5 of the Top 10 artists on Twitter last year were Nigerian artists with millions of Boomplay streams.

According to a report from PwC and Ovum that investigates the global entertainment and media outlook from 2016 to 2020, the rapid growth of the African music industry comes from three factors: demographics, availability of internet and streaming.

The entertainment and music industry in the 10 youngest markets worldwide is growing three times as fast in spending as in the 10 oldest. This has more likely to do with the age of a country’s population. Since 6 in every 10 Africans are younger than 24 years, it’s the youngest population among all continents.

It’s obvious there’s a lot of potential here, especially when you look at the revenue it’s already brought in the last couple of years. The IFPI global report showed an overall global increase in revenue for the record business sector of 8.2% over 2019. But in EMEA it was about 15%. This makes Africa the world’s second highest growing record business market after Latin America.

And that’s even without the support of DSPs (Digital Service Providers like Boomplay and Spotify) being present in all these markets. According to their own study, PwC estimates that DSPs in Africa would approximately generate $50.8 million in 2022.

Obstacles to overcome to unleash the potential of streaming services in Africa

 
Even though the numbers of streams are rising, there are a few obstacles to overcome to unlock the greatest amount of potential. It’s mainly the high data costs and music piracy are still big issues.

The high data costs are most expensive in South Africa. This could be one of the reasons why the global DSPs are not available in every country. For a few months back, Apple Music was only available in 16 or 17 countries in the north of the Sahara. Spotify announced to expand its service in 80 countries, including 40 African countries. Before, it was only available in 5 countries.

Piracy is a big problem in Africa as well. Governments in Africa have been trying to solve the piracy sites problem, like the Kenyan president, Uhuru Kenyatta, who signed a copyright bill. But there still have a long way to go. There is still a high level of poverty around. As long as it’s easy to get music for free, choosing to use a paid streaming service is not the most popular.

 

Boomplay, the biggest streaming service of Africa

 

Boomplay – Facebook


 
As mentioned before, the biggest streaming and download service in Africa is Boomplay Music (formerly known as ‘Boom Player’). Here are a few facts about Boomplay:

  • The service was first launched in Nigeria in 2015, and in June 2020, they already had over 75 million users.
  • According to Boomplay’s head of marketing, Tosin Sorinola, it’s the number 1 app in the Play Store across major African countries, and a social media fanbase of at least 1.5 million.
  • Boomplay offers a feature that makes it easier for users to avoid the high data costs: users can also download songs to their device – with WiFi – to play them without an internet connection. This is a very important feature, since a lot of people in Africa have to travel for hours through landscapes with little to no internet. And of course, there’s no data connection there.
  • Boomplay also offers the same recommendation and personalization style that made Spotify so big: curated playlists to discover new music, based on users’ preferences, favourite music and moods.
  • But Boomplay offers more than just music: the Buzz section also offers news about entertainment (and music), sports and lifestyle news.
  • Boomplay has even got its own award show. Next to that, Boomplay lets users earn Rewards Points when they play music and engage in the Boomplay Community. These Rewards Points can be exchanged for Boomplay subscriptions, airtime, gadgets, coupons and more.

Compared to Spotify and TikTok, Boomplay is globally seen still a small player. But it’s not focused on Western-focused demographics, like the other ones. In Africa, Boomplay is winning, so Boomplay is the right place to be to tap into the African music market potential.

It’s growing and it’s receptive to Western music. Wait until the data costs are declining more, the piracy has been cracked down, more people gain access to the internet and own a smartphone.

But Boomplay is not only planning to operate in Africa alone. It wants to expand to other markets, without directly competing with Spotify or Apple Music: Boomplay wants to target the African populations all over the world, with the music on their platform that’s already a perfect fit for African consumers.

Want to get your music on Boomplay too?

 
Boomplay is one of the channels where you can distribute your music in your MusicDiffusion distribution dashboard. Especially when it’s Afropop or Gospel, because there’s a high demand for it in Africa.

And if you want to give your artists advice in how to grow a fanbase on the African continent, collaboration with popular artists on Boomplay might be a good shot to engage with millions of Boomplay users. You certainly shouldn’t wait to jump on this ship called Boomplay, because before you know it, others will!
 

>> Start to distribute your music on Boomplay now <<

 


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MusicDiffusion X Dualo: the revolutionary all-in-one instrument for everyone

 

After have created the first and only 360° platform for musicians and made music distribution easy for all independent artists and record labels worldwide, MusicDiffusion joins forces with the Dualo all-in-one instrument that makes music creation more intuitive!

 

Dualo is the All-In-One instrument for music makers! Including exclusive sound banks, a sequencer, effects and much more, it permits anyone to create a composition from A to Z, easily from anywhere without any computer or smartphone! And now, you also get with your Dualo 50 Euros to spend on MusicDiffusion.

 

With MusicDiffusion X Dualo partnership, it has never been so easy to create and share your next creation with the world!


 

Synthesizer

600 editable sounds
Upload your own samples
8 customizable effects
Stereo headphones audio out

Sequencer

7-tracks looper and 18 loops
69 songs memory
Easy-to-learn system
Online song sharing

Controller

52 pressure-sensitive light-up pads
3 touchable sliders
2-axis movement sensors
Midi out USB


 

 

 


MusicDiffusion Artist Services - Music Promotion - Music Distribution - Digital Music Distribution

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Distribute and monetize your music for free on Twitch with MusicDiffusion

 

Music is one of the key ingredients for live streaming. Twitch broadcasts aren’t the exception. More and more creators are introducing music to their live gameplays. To cover that need, Twitch is offering users the option to use copyrighted music from its library.

 

What is Twitch?

Twitch is an American video live streaming service that focuses on video game live streaming, including broadcasts of esports competitions. In addition, it offers music broadcasts, creative content, and more recently, real life streams. It is operated by Twitch Interactive, a subsidiary of Amazon.com, Inc.

Soundtrack by Twitch: The ultimate tool for gaming creators using licensed music

Back in October 2020, Twitch unveiled a feature called Soundtrack (Beta), which gives creators the option to use licensed music within their live streams.

Users can select the songs from a collection of curated right-cleared music, allowing them to live stream worry free without receiving copyright strikes, DMCA notifications from rights holders or having their audio being muted.

This music library features playlists and stations with songs curated by Twitch music experts and which have previously been agreed to be used inside the platform after licensing deals with the right music owners (record labels, publishers or distributors).

Music right owners can submit their songs to be handpicked by Soundtrack’s team to be featured on these dedicated playlists. Streamers can then select some tracks or listen to specific stations for a more radio-like experience.

Music featured in Soundtrack is only available for live Twitch broadcasts. On-demand videos of live streams (VODs and clips) don’t include the featured songs, just audio from the streamer speaking during the recording. Instead, Twitch Radio hosts music from live streams on a different broadcast feed.

Soundtrack by Twitch also includes a promotion feature that allows viewers to discover the artists behind the music piece playing during a live stream.

When using licensed music from Soundtrack’s collection, an overlay on the stream shows information about the song and the artist, as well as a link that directs the user to the artist’s channel on Twitch or his/her profile in other music streaming services like Amazon Music or Spotify.

All the above represent a great opportunity for independent musicians and record labels as they can easily get their music catalog uploaded on the platform and legally be used by millions of creators around the world.

From now, our users can expand their music business and send their music to Twitch through MusicDiffusion, reaching new millions of music lovers around the globe.

 
If you already distributed and monetize your music with MusicDiffusion, you can add all your previous albums to Twitch but also to all the new channels we regularly add – for free – directly from the distribution tab of your albums on your music distribution dashboard:
 

How to distribute and monetize your music to twitch

Click here to distribute your music to Twitch and all music platforms with MusicDiffusion

 


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New channels available for your music distribution with MusicDiffusion: Triller, Musixmatch and more!

 

Hello MusicDiffusion community 👋

We are happy to announce that thanks to an extension of our agreement with 7Digital, your distribution game just got better with MusicDiffusion and five new channels!

If you already distribute to 7Digital through MusicDiffusion, your content is now available in a whole new set of channels, which translates to higher revenue possibilities and exciting new opportunities to engage with wider audiences. Check them out!

Ride the wave of social streaming thanks to Triller.

Become part of the families engaged in shared music experiences through the Electric Jukebox/ROXi.

Help bars, restaurants, stores, gyms, and many other businesses around the world create welcoming atmospheres thanks to your music, using Soundtrack Your Brand.

Tap into the potential of adding lyrics to the digital music experience with Musixmatch.

Explore Trebel innovative idea to delivering free, licensed, downloadable music to audiences that are not subscribed to streaming services.

And last but not least, Wir lieben Jazz! as jazzed, the world’s first dedicated audio-visual streaming service for jazz and jazz-influenced music, is now expanding to the German market.

Again, all those new channels and services are included by distributing your music to 7Digital from your MusicDiffusion distribution account! If you already did so, nothing more to do and like always this is absolutely free of charge! 

 


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MusicDiffusion NUMBER 1 music distribution in Google Search!

 

Hello MusicDiffusion community,


 

Thanks to you, MusicDiffusion is now one of the leading music distributors with its first 360° platform dedicated to musicians around the world, according Amazon Alexa Rank.

On top of that, the number of search including MusicDiffusion worldwide made that Google Search is now also ranking us #1 from billions results for the keyword “Music Distribution” in numerous countries, like France. Before the leaders TuneCore, Believe Digital and Universal Music’s Spinnup! This makes us so proud as musicians to help so much other musicians and to see our hard work be recognized, not just inspiring competitors! 😉

Again, thank you all to made that possible.
Together, and step by step, we are building the future of the digital music industry! And we working on many many new revolutionary products and services that we can’t wait to share with you, so keep connected to our blog and our newsletter to not miss our updates to come 🤫

 

MusicDiffusion is now number 1 from 1 320 000 000 results for the “Music Distribution” search on Google France!


 

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New: Showcase your creativity on Instagram Reels with MusicDiffusion

MusicDiffusion is excited to announce the launch of Instagram Reels, a new tool for creating and discovering short Instagram videos to capture the attention of your audience!

Instagram is already one of the essential platforms for independent artists, since the network has given them the opportunity to express themselves and connect with their fans for several years. Whether through its partnership with MusicDiffusion which allows fans to access your music from the app or through the possibility that it offers to add the lyrics of their favorite songs to their stories to send a message, Instagram is undoubtedly one of the spearheads of artists marketing strategy.

With the launch of Instagram Reels, the network gives you yet another good reason to use it to connect with your audience.

Instagram Reels is a new feature that allows users to edit 15-second video clips with background music. Once created, the Reel can be shared on the Explore tab to reach new fans and introduce music to all platform users. In addition to giving you a new way to encourage your fans to use your titles in their videos, this entertaining tool is guaranteed to have a great time.

 

 

FUNCTIONALITIES

When creating your first Reel, take a look at the options available to you to customize your videos however you want.

  • Audio content: Choose your music! If you’ve delivered to Facebook with MusicDiffusion, your releases should already be available for selection on Instagram.
  • Reading speed: Fast or slow? It’s up to you! This is a fantastic tool for highlighting the highlights of certain tracks or for creating a video that follows the beat of your song.
  • Augmented reality effects: In addition to stickers and GIFs, this tool gives you the option of incorporating augmented reality (AR) effects into your videos. Of course, you can always choose them from a constantly updated catalog of graphics.
  • Timer: Trigger the start of recording remotely and take the opportunity to imagine different content.
  • Multi-clip pane: Use this tool to start recording your sequence and then stop it to integrate it into your video, which should not exceed 15 seconds in total.
  • Ghost Tool: Perfect for customizing the timeline or getting smooth transitions, this option lets you see the last frame you recorded while you add a new section to your video.

HOW TO SHARE YOUR REELS

The Share on Reels option allows you to only share your Reels in the Explore tab of your Instagram. So instead of appearing in the news feed of your subscribers, your creation will be highlighted on this tab, allowing you to reach a wide audience. Of course, your Reels will still appear on your Instagram profile, but in a different space. If you want to share your creations both on your Reels and on your News Feed, that is also possible!

TRENDS

Hashtags have always been at the heart of Instagram. Using a hashtag to follow content related to certain topics or trends is one of the go-to methods for discovering new posts, and Reels allows artists to explore this functionality further. In addition to being able to contribute to trending topics, artists can now create their own to inspire users. Artists and fans alike can add trending tracks/audios and hashtags to their Reels to get the maximum audience.

WHAT TO SHARE

Like every time a new feature is available on a social network or on a platform, artists should start by playing around with it to discover it. Think about what your fans particularly like. Find out how you express yourself best. Ask yourself how Reels can help you strengthen your brand and digital strategy.

The most successful music videos are surprising, funny, and often just right. You will need to post content that will make your fans want to watch it multiple times, share it, and create their own music video. You are the one who decides what kind of content you want to post, but like any other network, its ultimately the most inspiring, relevant and user-friendly posts that work best.

SHOW YOUR CREATIONS

We don’t need to give you a lesson on this, but there are some tips that might help you create a relevant Reel. Here is the procedure to follow in our opinion:

1) PREPARE IT

Think about the message you want to share. Do you just want to ask your fans how their day is going, or would you like to tackle something deeper, more thoughtful, that has been going through your mind for some time? A bit of both? Either way, make sure you show yourself the best you can to your fans.

2) SKIN IT

You only have 15 seconds to get your idea across. If you want to build a Reel that incorporates different settings, locations, characters, or angles, take the time to prepare each sequence before. The advantage of this preparation is that it will allow you to use the beat that you want and coordinate your clip with it. And believe us, this organization will save you time.

3) FILM IT

Just like with videos or Insta Directs that you save on your smartphone, there are some tips that will give your Reel a special touch.

  • Light: Make sure you are not filming under a direct light source and try to leave it behind the lens.
  • Color / Tones: Use different lighting effects to set the mood of your clip.
  • Get the attention of your fans: It’s the very first seconds of your Reel that should hook your fans.
  • Use the tools at your disposal: Instagram Reels offers you a whole catalog of effects and tools with which to create your clip (see above); make sure you use it to entertain your audience.
  • Have fun: Remember that this feature is all about giving you a good time. If your fans see you having fun with your music, they’ll want to do the same.

4) PUBLISH IT

As we already mentioned, you will be able to publish your clip to your news feed or to your Reels tab (in which case it will be visible in the Discover area of other users). But, like everything in your career, it’s important to build a consistent, long-term strategy.

Instagram Reels is a new feature that lends itself perfectly to the creative expression game. And finally, isn’t this one of the main strengths of artists? This new tool will allow you to create new content to share with your fans to make you known, to communicate with them or to encourage them to integrate your tracks into their Reels. Above all, don’t forget to keep up to date with the latest trends or fashionable challenges on social media. Who knows, soon it might be your song that will make the buzz on Reels.


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Bye bye Google Play Music – Welcome YouTube Music

 

Google has announced that its plans of merging Google Play Music with Youtube Music will completely be fulfilled by December 2020.

Last May, the technological giant revealed it was gradually shutting down Google Play Music, and replacing it with YouTube Music during the last quarter of the year.
Since the announcement, Google has been leaking some details and deadlines about Google Play Music’s definitive closure, which is going to be on December 31st.

The company is offering users switching to YouTube Music before the year ends, the option to join the platform without losing the content uploaded on their profiles in Google Play Music.
The ultimate goal is to focus all the energies on a single subscription service where creators and songwriters can upload and share their favorite tracks with fans, while music enthusiasts can discover the latest hits.

 

When and how to move playlists and libraries from Google Play Music to YouTube Music?

To make the switch smoother, Google has provided a set of guidelines on how to safely and effortlessly transfer content to YouTube Music before Google Play Music disappears forever in December.

A transfer feature has been added to YouTube Music app, so Google Play Music users can easily export their music libraries, personal playlists and preferences.

They can also migrate other data such as uploads, stations, likes and dislikes as well as billing information.

Alternatively, data can be downloaded with Google Takeout.

In spite Google Play Music platform will be available until the end of 2020, from October, users won’t be able to stream music from the app.

Uploads and downloads, pre-orders or purchases were unavailable since August.

Switching from Google Play Music to YouTube Music: Key information for artists and record labels

What about record labels and artists who used Google Play Music and are delivering their artists’ content to this DSP through third parties such as MusicDiffusion?

If you are a MusicDiffusion member and distributing to Google Play Music, your content will also be sent to YouTube Music until Google Play service is completely killed off in December.

You are more than welcome to get in touch with MusicDiffusion’s team if you have any queries regarding these changes.

YouTube Music unveils new features to appeal Google Play Music users

Google has also confirmed a series of enhancements in YouTube Music to attract the biggest possible number of Google Play Music users and encourage them to move their content to the platform.

Some new add-ons are imported from Google Play Music, while others have been specifically designed to present a better offer for switching users.

Amongst the new features added to YouTube Music, there is the option to create more extensive playlists, an increase in the number of songs that can be uploaded to libraries as well as the brand-new Explore Tab where users can discover music considering new releases, genres and moods.

Keep an eye on our blog to find the latest news and updates about music streaming apps like YouTube Music.

Written by GRAZIA CARLONE


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MusicDiffusion going international! USA, France, UK, Belgium, Switzerland, Sweden, Spain and more…

 

MusicDiffusion is now one of the most important community of music creators worldwide, serving every month artists and music labels from more than 195 countries and 8320 cities around the world!
 
Therefor, it’s now time for MusicDiffusion to grow and extend internationally. And we are happy to announce new websites to fit our thousands members localizations, languages and currencies.
 
You can now choose your local MusicDiffusion website and local currency from the main menu, or choose your preferences directly on our new international website!

 


 

MusicDiffusion is now available in these countries:

MusicDiffusion is now available in these currencies:

 

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MusicDiffusion became one of the leading music distributor platforms according Amazon Alexa Rank!

 

So much thanks to all of you! Really we do! MusicDiffusion is now incontestably one of the leading digital music distribution platform and indie music community around, according Amazon Alexa Rank.

Although we are a recent platform for the indie musicians around the world, MusicDiffusion is today better ranked than leaders Tunecore.fr, iMusiciandigital.com, Horusmusic.global and many more in term of internet trafic and engagement. Meaning that our platform actually getting more visitors than these competitors, but also that our users interact way much more on our platform by staying more than 14mn connected to our services. Incredible!

These numbers make us very proud as we work hard to build since 2017 the best platform for all music creators around the world. With MusicDiffusion artists and music labels have access to the best digital music distribution, starting from free plan to unlimited without ANY HIDDEN COSTS like most of our competitors. Other will charge you to get obligatory UPC or ISRC codes, or an annual fee to get you out on Shazam or monetize your music on social media like Youtube or Instagram… We don’t and with MusicDiffusion everything is included. And better, you can even release your music on channels that you would even not expect to find anywhere (Asia, India or Russia market for exemple)!

MusicDiffusion doesn’t just propose the best music distribution. MusicDiffusion is a complete platform for music creators at the digital times. We thought it would be a non-sense to take care to distribute so much talents around the world and to not connect them to share and put their experience in common… With this idea in mind, MusicDiffusion has also launched the first social network for musicians that connect all our members, musicians, music labels and more together. You can get more info here.

MusicDiffusion also proposes a ton of additional services for music creators, like promotion exclusive tools, samples and beats to get inspiration for your next track and still much to come into our Artist Services. We think global since day one and we are now recognized as the ultimate platform for musicians worldwide. Thank you again from the bottom of our musician hearts for that 🙏

 


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New: Royalty free beats, audio samples, sounds, loops… Discover MusicDiffusion Creative Tools

 

No. We are definitely not just another digital distribution only permitting to distribute your music and collect royalties from all digital platforms, MusicDiffusion thinks global since day one and that’s certainly why you are more than ever to join our music community each day. Thanks to each one of you, sincerely. Today, MusicDiffusion introduces its new exclusive ressources and materials collection for music creation: the MusicDiffusion Creative Tools!

After having considerably decrease the music distribution costs for thousands indie artists and music labels worldwide, MusicDiffusion has become the first 360° platform for music creators: the place where to distribute and share your music with fans and collect royalties through all digital services worldwide (check our partners list here), the place where to promote and market your music and artist career with our exclusive artist services, the place to connect and share with our community and music professionals, and where to find new collaborators with our exclusive dedicated Social Network.

Today, MusicDiffusion launches its own ressources and materials collection for music creation: exclusive instrumental beats, audio samples, sounds, loops, plugins and more under the name MusicDiffusion Creative Tools. MusicDiffusion Creative Tools are top quality ressources and materials, 100% royalty free and ready to use for any kind of music projects or videos, created by our exclusive and multi-platinum music producers team!

Check out now our dedicated section for our MusicDiffusion Creative Tools, we really hope you will enjoy these exclusive ressources to get inspiration. More is coming soon 😉🔥

 

 

Discover some of MusicDiffusion Exclusive Creative Tools bellow:

 

 


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